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Category Archives: Analytics and Webmaster tools
Your website is Optimized and Converting; What next?
Your website is doing well, and you are satisfied with the number of conversions it receives. However, with changing times a lot of new things need to be added so that your competition does not get the better of you. If you were to consider making major changes in your website, such as changing the page design, how would go about with the process?
Would you go the old route of getting a few different layouts designed, and then arriving at a decision on the best design based on the feedback of a few key stakeholders ? Or, would you consider a more scientific way of approaching this?
Posted in Analytics and Webmaster tools
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Setting Goals for a Website; The most effective way of measuring performance
Goals are one of the best ways of measuring a website’s performance. Goals can be set up for simple actions such as, clicking on a call to action to completing an order on-line. Google’s analytics tool provides easy to configure goal templates that help in providing insights on areas that need improvement, and highlight the ones that are working fine.
Posted in Analytics and Webmaster tools
Tagged analyzing goals, conversion rate, goals and objective of on-line business, google analytics, how to set up goals, measuring website performance, setting up goals for a website, website goals, website objectives, website optimization, why set up goals
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Digital Traffic Analysis
Measuring and evaluating a website’s performance against the set objectives is one of the high priority tasks for a website owner. SEO is a continuous process and so is analyzing the traffic to your site. Every time you make changes to your website, you need to evaluate the outcome in order to be in alignment with your goals. Thankfully we have Google Analytics.
Posted in Analytics and Webmaster tools
Tagged analysis, analytics, analyzing data, bounce rate, click through rate, conversions, Digital traffic analysis, goal conversions, goals, hit counters, impressions, most visited pages, organic search traffic, page hits, page views, referring sites, Search engine optimization, Search Engines, time spent on site, top keywords, top referrers, traffic from social media, visitor engagement, visitors flow, web trends
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Just BING it!
Having a webmaster account with BING is just like a doctor’s advice. The disease has been diagnosed, and all you have to do is take the right steps to ensure that your website recovers from it completely.
How to measure your website’s SEO performance?
Your website has got launched and now you wish to find out if your SEO and advertising efforts are actually paying off.
There is a vey simple way of finding out.
Measuring SEO results
Now that you have launched your website and worked on your SEO planning and strategy, you must be eager to find out if your efforts paid off.You can easily measure and evaluate your website’s performance.
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